ASOS.com Carries Victoria's Emporio Armani Lingerie

I look on ASOS.com often because I find it interesting how many celebrity inspired pieces you can find there. Today, I came across the lingerie Victoria Beckham modeled in Armani's latest campaign. I haven't seen this online anywhere else yet so I was very surprised to see it at ASOS.

The single photo is of Victoria modeling the Emporio Armani Rosa lingerie set. ASOS carries the floral printed baloncette bra, the basque, the waistnipper, and the brief. You can view and purchase the Rosa collection here.

In the couple photo of both of the Beckhams, Victoria is modeling the Emporio Armani Ochidea lingerie set. ASOS carries the padded push-up bra, retro underwear, the waistnipper, and the suspender briefs. You can view and purchase the Ochidea collection here.

Megan Fox Replaces Victoria as the Body of Emporio Armani

If you are a regular reader, you will have already been aware that both Victoria and David Beckham did not renew their contracts with Emporio Armani. David has already been replaced by Cristiano Ronaldo and today, it was announced that Megan Fox will take over where Victoria left off.

Megan will be the new spokesmodel for the women's autumn/winter underwear campaign. The actress will also be the new official worldwide face for Armani Jeans next year. Fox's soon-to-be unveiled adverts were shot by photographers Mert Alas and Marcus Piggott who also took the Beckhams’ underwear ad pictures.

According to WWD, unlike the Beckhams' campaign, the shots will all be solo endeavors—the David to her Victoria, Ronaldo, will not be posing alongside her in any of the ads.
source: E!online & Pink is the New Blog

Cristiano Ronaldo will Take Over as the New Body of Emporio Armani

Time to pout now ladies.... David Beckham has decided not to renew his contract with Emporio Armani :( Instead, another soccer star will be taking his place. Cristiano Ronaldo has signed on to be the official worldwide spokesmodel for Emporio Armani Men’s Underwear and Armani Jeans starting from Spring/Summer 2010. David has been the spokesmodel since January 2008 and the brand's sales more than doubled last year to over $30 million.

I know, I know.. nobody can replace Becks but here is a bit of good news. David and his representatives are said to be in talks with several companies about developing a Beckham-branded men's underwear line, according to industry sources. The names of the companies could not be learned but the line would be launched for fall 2010.

source: JustJared & WWD

Ellen Plays a Joke on the Beckhams

I told you all last week that David Beckham was going to be the first guest of the new season of the Ellen DeGeneres Show and at the taping last week, Ellen surprised the entire Beckham family with this huge 30-foot poster that was hanging outside the studio. Just goes to show you why some peope refer to her as the Queen of Comedy! This is hysterical!
source: CelebGossip

No More Armani Ads for Victoria Beckham

Take a good look at this photo because it will most likely be the last Emporio Armani women's underwear advertisement that will feature Victoria Beckham. According to WWD & British Vogue, Mrs. Beckham has declined an offer to renew her contract with the Italian design house because she would like to focus soley on her fashion label. What a bummer! I loved her ads as well as the ones she did with David.

In related news, Victoria will debut her spring 2010 line in NYC during New York Fashion Week in Sepetember. I can't wait for that! Hopefully her color scheme has been broadened to colors other than white, black, and red!

Victoria Beckham's 3rd Emporio Armani Fall Ad

Here is a look at the third advertisement photo of Victoria from Emporio Armani's fall 2009 ad campaign. She is still sporting that long ponytail and her Emporio Armani satin pumps. This photo definitely shows the defininition in her body but I don't think you can really see much of the set - which is what these ads are supposed to focus on. However, I do think she looks stunning but the ladder is a bit strange.. no?

Here is a larger image:

Victoria Got Her Courage from Her Hunky Hubby

By now, it is no secret that both of the Beckhams look amazing in their skivvies but according to The Sun, Victoria Beckham, who is usually very modest, got the courage to strip off her clothes from her gorgeous husband.

"When David and I got to the first shoot we were both standing in our bathrobes, looking at each other and saying, 'Okay, who's going to drop their dressing gown first? It can be a little intimidating standing half-naked in a studio full of strangers, so it's good to have the support of each other, reassuring and encouraging one another. David is always incredibly supportive of everything I do."

In an interview with Hello magazine, Posh also revealed how the ads helped her get in shape. "I never used to go to the gym before working with Armani - but if you're going to be photographed in your bra and knickers you want to look as good as you can. I started running four to five miles every day, and focused on eating healthily. I really like having something to work towards, so I actually enjoyed the whole process. David was working out a lot as well, so we motivated each other. It was fun."

She added, "I still work out every day. I drop the kids at school, and from the school I go to the gym and do the miles on the treadmill. After that I start work, and there's enough time to work before doing the school pick-up. It all works out really well. I have worked hard, and if you are going to agree to be photographed in underwear you have to put the hours in, so when you turn up on the day and take off your robe you feel confident that you can do the job. As a 35-year-old mother of three, I'm looking okay." You sure do Vic!

source: The Sun

A Sneak Peak at Victoria's Second Fall Emporio Armani Ad

Each time the Beckhams debut new ads for their Emporio Armani underwear campaign, there is always at least two (in David's case 3). We've already seen both of David's new photos as well as the two of the couple, but only one of Victoria's. Well, thanks to this billboard in Milan, it's pretty clear to see what the next photo will be. Honestly, I don't love this one as much as the others - I think it has something to do with the hair pulling. But I do love her Emporio Armani set.. might have to get that one myself!

*Thanks to Lynzi at Denden

Victoria Beckham's Trim Tummy

Victoria Beckham has mentioned in the past that she is extremely self conscious about her abdominal region and says she has "sagging" skin thanks to giving birth to her three boys. If you look at this closeup still from the behind the scenes video from the couple's latest Emporio Armani ad shoot, you'll see that it doesn't look like she has much to worry about... at all!

Yes, the ads themselves are heavily photo shopped but in this candid photo, she actually looks as if she is gaining a six pack! I think she looks really great! And I must say, I'm liking the pony tail extension piece... it's a nice change!

Hopefully some outakes are released! From the video alone, it looks like the other photos were fabulous!

source: Thanks to Carletto at DenDen for this amazing still!

*Countdown: 8 Days!

Video: Backstage with the Beckhams

Here is a great backstage look at video footage from David and Victoria Beckham's latest Emporio Armani shoot! Very steamy! Thanks Leigh!

Armani to Link Becks with Angelina Jolie

According to the latest reports, David Beckham may soon have a new leading lady for the new Armani ads. Apparently, Armani fashion bosses are gunning to pair Becks with their newest signing, Angelina Jolie. Label bosses are hoping to shoot the pair together in an audacious initiative to reinforce Armani’s position as the world’s sexiest fashion house.

While both are tied into separate deals through Armani’s clothes and scent divisions, senior executives are working on a print proposal that would see Becks net the plump-lipped Oscar-winner. “When you have David Beckham and Angelina Jolie signed up to your fashion house it’s a no-brainer to link them up,” a source revealed. “They appeal to a diverse audience and a collaboration would create so much publicity it would push Armani head and shoulders above their rivals. There are a few contract issues to be addressed but marketing experts are being tasked with coming up with clever ideas for a print campaign. The two are exceptionally beautiful on camera but both committed to long-term partners so the ad would have to be sexy without offending their other halves.”

David Beckham has been pin-up sensation since landing his deal with the Italian fashion giant in 2007. Two weeks ago Armani won the services of Angelina, 34, after a three-year negotiation. She will be the face of its new fragrance campaign thanks to an undisclosed multi-million pound deal.

I love Victoria and David together but the I know that photos of him paired with Angelina will definitely secure Armani's spot as the sexiest fashion house.. no doubt about it!

source: Daily Express

Feeling Hot, Hot, Hot!

The Beckhams have come together for their second set of Emporio Armani ads as a couple and the result is simply amazing! Victoria is still sporting her braided high pony tail in one photo while in the other she's has a geisha-esque knot hairdo. David however, keeps his hairstyle continuous.

I must say that I really love these new photos and their entire ad campaign so far. Every single one is stunning. These remind me a bit of Tarzan and Jane with the rope, posing, and hairstyles. Can't wait to see more!
source: DailyMail

Did David Beckham Get Hair Advice from Victoria & Romeo?

When I first saw David Beckham's new Emporio Armani ad last week, I was instantly taken back by his hairdo. It is very different from what we normally see him wear and it immediately reminded me of Victoria's gel slicked style she wore to the Beckham Signature launch at Macy's in NYC last year. So many of you all said the same thing. It also reminded me of Romeo's cute little self out to dinner in Milan with Victoria, his brothers, and D&G - he had the same style. So what do you guys think - did David get hair style advice from his wife and son?

Video: David's Unveiling at Selfridges

The moment that huge tarp drops!

David's pre-launch interview..

David Bechkam Unveils his New Emporio Armani Ad!

Um.. wow! He looks incredible! Today was the big day for the Londoner's who were fortunate to go to Selfridges for the big unveiling of David Beckham's new Emporio Armani advertisements. Hundreds of people turned up to the launch but only a lucky 300 actually got to meet him. Anyway, David said that he doesn't mind posing in his underwear, it's the six storey unveiling that is embarrassing: "When they're unveiled it's a little embarrassing."

These are the other two A-M-A-Z-I-N-G ads! The photos are incredible but the hair style looks like it was copied from Victoria's during their Signature launch at Macy's doesn't it?

Designer Giorgio Armani said of Beckham: "David has a great sense of style and is an inspiring role model - this is what makes him the perfect partner for Emporio Armani underwear. I am very excited that David Beckham’s new campaign image was unveiled exclusively in his home country and where better than at such an iconic retail destination as Selfridges."

And of course this special day would not have been complete without David's lovely wife, mother Sandra, and mother-in-law Jackie. From what I can see of Victoria, she looks cute but dressed in her usually black. I hope we get more shots!

source: DailyMail, Zimbio, holymoly, www.zigazig-ha.com

Meet David Beckham in London Next Week!

Calling all of you luck Londoners! David Beckham will be in town next week and you will have the opportunity to meet him and see the unvieling of his new Emporio Armani ads at Selfridges June 11th!

"Selfridges is excited to announce the worldwide exclusive launch Autumn / Winter Men's Underwear Collection, with a chance to meet David Beckham and get his autograph! Be the first to visit the luxurious lounge and see the new collection. The new collection will revealed by David Beckham in person and the first 270 customers to purchase three pairs of Emporio Armani men's underwear from Friday 5 June will meet David Beckham in-store at Selfridges Oxford Street on Thursday 11 June. If that wasn't enough, you can also receive a complimentary limited edition campaign print featuring an iconic image of David Beckham as the face of Emporio Armani underwear when you make purchases from the lounge."

Terms and conditions: Qualifying purchases must be made between June 5 and June 11 at Selfridges Oxford Street in the Emporio Armani Underwear Lounge, Central Atrium on 1. Qualifying purchases are non exchangeable and non refundable. One qualifying purchase per person only. Invitations to this event are non transferable. Event subject to change or cancellation. Terms and conditions apply. See in store for details.

If any of you decide to go and get the chance to meet him.. please let me know! I would love to see pics!!

Video: Victoria's Launch at Macy's

Here is a great video of an interview with Victoria and Entertainment Tonight from yesterday's launch (thanks so much Monica!):

And here is a look from behind the scenes at the shoot:

This is cute too - the unvieling, Macy's decor, & meeting fans

Victoria Beckham Reveals her Latest Armani Ads at Macy's

Victoria Beckham spent this afternoon at Macy's in Herald Square (NYC) launching her new advertisements for Emporio Armani's fall 2009 ad campaign. The ad itself is absolutely stunning and was also shot by celebrated fashion photographers Mert Alas and Marcus Piggott. Victoria has signed a three year deal with Armani to be the body of the ladies lingerie line. The deal is estimated at £12 million. I honestly don't know if I am not loving the look she wore to the event. The hair tousled bed-head hair style is definitely different, but in my opinion, not very flattering. I do love her blazer and Armani shoes though!

source: zimbio, DailyMail, Celebrity Gossip, www.zigazig-ha.com